Strong relationships with the audience begin with starting a conversation with them. And some brands have been successful in doing this thru their highly shareable (or viral) content. So what does it take for content to be shareable? Christopher Star, Co-Founder of XS by XS, lets us in on a few tricks to attain this.

 

AJ Priela

AJ Priela

AJ Priela is the Content and Program Manager of Project Ripple.

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